Hyundai is to replace Sanyo in illuminated advertising at Piccadilly Circus http://on.ft.com/kMS6Ec #. It’s a costly place to hire: according to the FT, the deal is “expected to cost the company about £2m ($3.3m) a year. The price is a record for one of the world’s most valuable advertising platforms, and reflects how rarely the 100-year-old signs come to the open market.”