This paper analyses the political dimensions of Dream Journey to the Peach Blossom Land (Mongyudowondo, 夢遊桃源圖, 1447) through the lens of art and power. The fifteenth century was Joseon’s Renaissance: under the reign of King Sejong, the court became a centre of extraordinary cultural flourishing. Yet the transfer of power following Sejong’s death was convulsive. … [Read More]
People: Seunghye Sun
Intelligence with Soul: Dr Seunghye Sun on AI, K-Culture, and the Art of Human Connection
Jennifer Paun, who organised and hosted KCCUK Director Seunghye Sun’s valedictory talk at the University Women’s Club, gives her impressions of the evening. On the evening of Tuesday 24 March 2026, it was a great pleasure for me to welcome Dr Seunghye Sun to the University Women’s Club for her lecture, K-Everything with AI: Rethinking … [Read More]
K-Everything with AI: Rethinking Cultural Diplomacy
This talk explores the global phenomenon of Korean culture through the concept of K-Everything, moving beyond individual genres to consider Korean culture as an expansive emotional, aesthetic, and relational ecosystem. It asks how rapidly advancing artificial intelligence is reshaping the nature and practice of cultural diplomacy. Korea currently stands at the forefront of digital soft … [Read More]
“Unfolding the heart”: LKL meets KCCUK Director Seunghye Sun
Reflecting on her KCCUK tenure, Dr Seunghye Sun outlines a strategy of partnership, emotional diplomacy and ‘digital humanism’, positioning Hallyu as an introduction to a deepening understanding of Korean culture. She discusses extending UK–Korea exchange beyond pop culture into literature, heritage, visual arts and technology, and argues that Korean soft power is widening, not peaking. [Read More]



