Food promotion

A conference at SOAS with some Korean interest, including sessions on the Local Colour Movement and on Korean film and food diplomacy: The Senses and the Meanings of Modernity in East Asia, 1890–1945 An exploratory workshop 18 June 2018, room S116 (Senate House), SOAS, University of London Reflecting recent shifts towards the study of embodied […]

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Has anyone spotted any Korean ingredients at Waitrose, ever?

by Philip Gowman 27 April 2014
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I really don’t know where this story has come from, because among frequenters of LKL’s Facebook group no-one will admit to having seen any Korean food products in any branch of Waitrose. And personally, neither have I, in Canary Wharf, King’s Road Chelsea, East Sheen, Marylebone High Street, or any other Waitrose store I frequent. […]

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Lee Young-ae returns in NYT ad

by Philip Gowman 14 February 2013
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Yes, it’s nice to see Lee Young-ae back. But why do the people who put full page Dokdo ads in the American press feel the need also to promote Korean food in similar fashion? Aren’t Michelle Obama and Gwyneth Paltrow doing that for free? Still, I can’t think of a better spokesmodel for hansik than […]

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Korea promotes palace food at New York’s Metropolitan Museum

by Philip Gowman 8 October 2011
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Massive Korean food promotional event at NYC’s Metropolitan Museum, as Han Bok Ryeo, Korea’s official Master Chef of Royal Cuisine, prepared a feast. Memories of London’s 2009 Banqueting House event. Source: New York Times Diners Journal, October 5 2011. Korea’s Master Chef Prepares a Banquet at the Met. Keywords: General post tags: Food promotion

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Discover the Taste of Korea at Harrods

by Events Editor 20 September 2011
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As part of the big Premium Korea event at Harrods, this week there are some lunchtime cooking demonstrations: 19th-23rd September 2011 12 Noon – 2pm The Gourmet Cookshop, 2nd floor, Harrods 87–135 Brompton Road, Knightsbridge, London SW1X 7XL The Korean cooking demonstration will be held by Embassy of the Republic of Korea, Korea Agro-fisheries Trade […]

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Brooke Shields cooks Korean

by Philip Gowman 10 June 2011
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First it was Nigella Lawson; now it’s Brooke Shields expressing her love of gochujang http://t.co/RgzqaTk #. Korean food fads arrive in New York (via Chosun Ilbo). Keywords: General post tags: Food promotion

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How not to globalise Korean food

by Philip Gowman 1 February 2010
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Bibimbap as funeral food: how not to globalize Korean cuisine (and how not to transliterate 막걸리). The Korea Herald has a rant about food promotion. http://bit.ly/98YQDe # Keywords: General post tags: Food promotion | Makgeolli

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Park Wan-suh’s Shinga reviewed in FT

by Philip Gowman 5 October 2009
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The Weekend FT reviews Park Wan-suh's book "Who Ate Up All the Shinga?" "Lyrical … Gripping". The full review can be found here. # Keywords: Titles: Who Ate Up All The Shinga Authors: Park Wan-suh (박완서) Other tags: Food promotion

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Photos from the Thames Festival

by Philip Gowman 12 September 2009
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It was a perfect day in More London, by Tower Bridge, and the crowds were out in large numbers to enjoy the Thames Festival. The Korean contingent had taken possession of The Scoop for the weekend, and over 70 performers had come over from Korea to entertain the festival-goers. Reflecting the current marketing push to […]

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A celebration of food, fashion and music

by Philip Gowman 13 July 2009
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Outside the Banqueting House, two Choson dynasty guards in colourful robes stood to attention to welcome the hundreds of guests. Inside, Han Style and Korean hospitality was waiting. It was in this prestigious venue that the Embassy and Cultural Centre had chosen to launch the Korean food offensive in the UK, in an evening entitled […]

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A celebration of Korea’s finest cuisine at the KCC

by Events Editor 6 July 2009
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News of an upcoming food event at the Korean Cultural Centre: A celebration of Korea’s finest cuisine at the KCC As a part of this summer’s food celebrations at the KCC we are pleased to announce the forthcoming workshop revealing some of the key skills behind Korean cooking. The event will be led by popular […]

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